Conversion programme Enterprise — 8 tests a month
Fixed scope · published rate · delivered by the Vibence partner network EnterpriseMonthly
A continuous testing programme with four page builds a month, full funnel instrumentation and revenue impact stated every cycle.
What is included
- Conversion audit across the primary funnel
- Session recording and heatmap review
- Form and checkout drop-off analysis
- Baseline conversion rate agreed in writing
- Prioritised hypothesis backlog — 14 live at a time
- Landing pages built — 4 a month
- Variants built against the existing design system
- Mobile and desktop treated separately
- Tests run — 8 a month
- Significance threshold stated before launch
- Losing variants documented, not buried
- Winner rolled out and monitored
- Event and funnel tracking verified
- Form field analytics
- Goal values agreed with you
- Monthly uplift report against baseline
- Revenue or lead impact stated
- Next cycle backlog
- Email, chat, phone
- Project management tool tracking
Compare the ladder
| Tier | Scope | Line items | Price |
|---|---|---|---|
| Pro | 2 tests a month | 20 | ₹40,000/month |
| Business | 4 tests a month | 20 | ₹65,000/month |
| Enterprise | 8 tests a month | 20 | ₹95,000/month |
What is excluded
- Content writing and photography, unless bought as a separate package
- Domain, hosting and SSL renewal
- Pages beyond the tier count — charged at the additional-page rate shown
- Ad spend and media budget — paid directly to the platform, never to Vibence
- Third-party licences, stock media and premium tool subscriptions
- Government, registrar and platform fees where any apply
- Taxes — rates are shown ex-GST with the GST-inclusive figure alongside
- Work outside the scope list above, which is quoted separately rather than absorbed
What you provide
- Copy and images for each page, or a brief for us to write against
- Domain and hosting credentials
- Sign-off on the layout before build starts
- A named point of contact who can approve work
- Feedback within 5 working days, so the schedule holds
How it runs
- 1Order and scope lock
You order at the published rate. The scope list above is attached to the order and fixed from that point. Payment goes into escrow.
- 2Kickoff and access
Within one working day we confirm the brief and request the access listed under what you provide. The clock starts when access lands.
- 3Baseline and plan
Audit, competition and keyword analysis, baseline rankings and the plan for month one. Delivered as a document you approve.
- 4Month one delivery
The scope volumes above are executed in full. Work is visible in the order as it lands, not only at month end.
- 5Monthly report
A written report against the same scope lines every month, so month three is comparable with month one.
- 6Approval and release
You approve the month. Only then does Vibence release that month from escrow.
What you receive
- A written baseline document in month one
- Everything listed in the scope above, at the stated volume, every month
- A monthly written report covering audit and baseline, hypothesis and build, testing
- A running activity log inside the order, updated as work lands
- Direct access to the delivery team by email, chat and phone
About this service
Conversion programme Enterprise — 8 tests a month is the enterprise tier of this line, at ₹95,000/month, carrying 20 line items in its scope with 3 scope options in the ladder above it.
Conversion rate optimisation is the discipline of getting more from the traffic you have already paid for. It is research, hypothesis and controlled testing rather than opinion, and its chief virtue is that it makes every other channel cheaper at the same time. A twenty per cent lift in conversion lowers the cost per acquisition on every paid campaign you run without touching the ad budget.
What the rate excludes
Excluded: testing tool licences, which you buy directly so the account and the data stay yours, advertising spend to drive traffic to the tests, and development work where a change touches application logic rather than presentation. Variant builds against your existing design system are in scope.
Who it suits
Sites with enough traffic to reach statistical significance in a sensible window — broadly a thousand conversions a month across the tested pages. Below that, the honest answer is qualitative research and sequential redesign rather than split testing, and we will say so at the audit rather than bill you for tests that cannot conclude.
How the tiers differ
By tests run each month and landing pages built. More tests means a faster learning rate rather than a better one, which matters because the value compounds: each result narrows what is worth testing next.
How to judge it
Judge the programme on the cumulative validated lift across a quarter, not on individual wins. Roughly half of honest tests do not win and a losing test still pays for itself by stopping you shipping the losing version permanently. Any programme reporting an unbroken run of winners is not reading its own data.
What you have to do
Agree a primary metric before the first test and leave it alone. Give analytics access with revenue tracking that works, and accept that a test needs to run its course. Calling a test early because the first three days looked good is how teams convince themselves of things that are not true.
What the audit finds
Usually the same three things: a form asking for more than it needs, a mobile experience nobody senior has used in months and a value proposition that is clear to you and opaque to everybody else. The backlog is prioritised on expected impact against effort and you see the reasoning rather than a list.
Frequently asked
What if a test loses?
A losing test still pays for itself because it stops you shipping the losing version permanently. Roughly half of honest tests do not win. Any programme reporting a run of nothing but winners is not reading its own data.
How much traffic do I need for this to work?
Enough to reach significance in a reasonable window. Below roughly a thousand conversions a month across the tested pages the honest answer is sequential redesign and qualitative research rather than split testing, and we will say so at the audit rather than bill you for tests that cannot conclude.
Which testing tool do you use?
Tool licences are excluded from the rate. We work with whatever you run or recommend one and you buy it directly, so the account and the data stay yours.
Who builds the variants?
We do, against your design system. Deployment happens through the testing tool or through your developer where the change touches application logic rather than presentation.
What decides the tier?
Volume, not quality. The same team delivers every tier — the tier sets how many keywords, pages, posts or articles you get each month.
Is the published rate the final price?
Excluded from the rate: ad spend, third-party licences and expert review fees, which are billed at cost. Everything in the scope list is covered by the published rate for the term shown. GST is added at 18% and shown alongside.
Is the scope really fixed?
Yes. Scope is agreed at the point of order, so it does not drift once work starts. New scope is quoted separately rather than absorbed.
When does my money actually move?
Not at order. Payment sits in escrow and is released only when you approve the delivery.
What happens if I am not happy?
Do not approve the delivery. Raise it inside the order, and if it cannot be resolved, Vibence reviews the brief against what was delivered before releasing anything.
Can I cancel a monthly retainer?
Yes, at the end of any paid month unless a minimum term is stated on this page. Work already delivered and approved is not refunded.
Who actually does the work?
Vibence owns the package, the scope and the rate. A vetted partner in the network delivers it against this exact scope and rate.
Reviews
This catalogue is newly listed on Vibence. Ratings appear here once buyers complete and approve orders through the platform — nothing is carried over from elsewhere.
